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There is so much that goes on behind the scenes of a website. For instance, content creation, security and backup measures, constant updates, design overhauls, and even running an online business. However, your site visitors do not care how much is on your plate at any given time. That’s why many website owners have given in to the increasingly popular method of autoblogging. In the past, we have shared with you how to automatically post content from one website to another, some of the best autoblogging plugins on the market today, and even how to build a complete autoblogging website from the ground up. However today, we are not going to go into the technical or step-by-step details of autoblogging. Instead, we are going to develop a better understanding of how you can curate and aggregate quality web content for your website using the popular WordPress autoblogging plugin WP RSS Aggregator.
Directory of best content curation tools and services organized by categories and shared by Robin Good.
Simply put, content curation is the process of sifting through huge amounts of digital content, gathering all the best bits and repackaging them in an organized and significant way. For the record, “repackaging” does not mean attempting to claim the content of others. Full credit must always be given where it’s due. Yet by cherry-picking select pieces of juicy, existing content and re-sharing it in a format that is compatible with your company’s unique marketing strategy, you’ll be able to capitalize off the expertise of others in order to provide your own business with credibility as an industry thought leader. How Do You Use Content Curation?Now that you know the answer to, “What is content curation?”, there are plenty of ways small business owners are able to fit it snugly into their marketing efforts. And once you’ve found the web’s top sources of dynamic, industry-specific content, you can set up RSS feeds and push notifications to ensure you’re always up-to-date on all the freshest material.
Anders Pink is a content curation platform that lets you set up “briefings” or content stream based on your topics of interest. These Briefings are automatically updated with fresh content every few hours. You can create them using keywords and additional filters so you get the latest content from specific sources, including websites, twitter influencers, or RSS feeds. Your briefings can be private or public, and most importantly – you can set them up for free!If you like to discover, read and curate content on the go, Anders Pink also has iOS and Android apps too. Here’s a quick look at what you can do with this tool: - Set up custom briefings Create teams to collaborate on briefings with your colleagues. - Take action on content – upvote, comment, and share. - Easily discover the latest content on any topic. - Save articles and organize them into folders for later reading. - Follow topics or public briefings that interest you....
Videos have become a very powerful medium. Hours of videos are uploaded to different video platforms every day. There are two ways to create a video. One of them is to invest time and resources and create a video and another way is to curate the videos available online. Video Curation Video curation requires a strategy. Curate the video content that is interesting and relevant and offers some value to the viewer. Choose the ones that are related to the brand. Change the title and description of the video. Have a clear thumbnail. Provide back links to the original video when you are posting the video on your blog post. Having transcription to videos is one of the good ideas to increase traffic. Give credit to the owner of the video. To be a successful video content curator, add your own descriptions to the video and also write a unique title. Include your own text. Have a playlist of curated videos on your site and break them into categories....
Back in the day there was a real issue with finding relevant content online. Now our problem is quite the opposite. There is SO much information and entertainment online that it can be hard to find quality content without getting lost in a sea of cat videos or “fake news.”
How can you avoid the content spam and find the truly valuable content to help you do your job more effectively, and to share with your audience? Content curation tools are a great place to start.
theYou probably see a lot of people curating content every day – on Twitter, in newsletters, in listicle-style posts. Some of them just add to the noise, trying to ride the coattails of more influential people. Others share unique information, the ones you know you can rely on to find something that you want to read, save, and possibly even share. The latter is how you want your content to be considered.
Want to learn the absolutely most effective curation tactics and best practices – the ones to make sure your efforts produce real results? Here’s a breakdown of the three tactics to ensure that your curation efforts are noticed, appreciated, and rewarded
The term “curate” has become a buzzword in education. I’ve seen it referenced in TEDx Talks and tossed around in Twitter chats. A few years ago, the term “curation” would have conjured up images of art galleries but now I associate it with conversations about the future of education.
And yet . . .
I’m really drawn toward an archaic definition of the term. It originally had a much more earthy, even gritty, connotations. Some linguists tie it back to the Medieval Latin word curare, which meant “to cure an illness.” It had a connotation of providing loving attention and management. The word “curator” goes back to the word curatus, which meant, “spiritual guide,”or “one responsible for the care of souls.”
One of the main ways to to leverage content curation for business is to add curated content to your website or blog. By selecting the most interesting content for your target audience and adding some context to it, you will naturally show your expertise to your visitors – a good objective in itself. But, if you do it right, you should also enjoy the following benefits:
- Audience engagement as readers can now discover more interesting content than just your own stories or product news: loyal visitors will stay longer, hopping between related curated pieces, and have reasons for coming back or even subscribe to receive your email newsletters.
- SEO as your Website now contains more quality content on your niche topic which can be indexed by Google. Not only will that content be well targeted and relevant but it will also be organized and contextualized which is what Google is looking for (more on seo benefits of content curation here).
- Social Traffic as your readers can share content they like while directing traffic to your site (more on why you should use a content hub for your social media publishing here).
- Conversions as readers of your curated content are not just clicking on links in your tweets or Facebook posts to end up on third-party websites, but are instead being directed to your own website that now acts as a content hub. You can incorporate call-to-actions in your hub to either contact you, subscribe to your newsletter or request a demo of your product (more on how to use content curation for inbound marketing and lead generation here).
So how do you integrate curated content to WordPress in the right way, to reach these objectives?
Not all integrations are created equal, and some integrations will not deliver the above benefits in an optimal way. Here are the pros and cons of key integration options that you should be aware o
For the online marketer the world just gets tougher each day. Inbound marketing and content marketing are great techniques, but the time, effort and strategy needed to drive sustainable results for a B2B company is daunting. Thankfully content curation tools provide relief by helping business provide relevant content to their readers in a quick time.
With multiple types of content curation tools & platforms available its difficult to understand what would work best for your business. Content curation platforms are using videos to promote and educate their prospective buyers to showcase how effective their solution is.
Sales is increasingly seeing the use of videos in the following areas :
- Overview video of a product / solutions
- Intro / Getting started video using animation & UI Mockups
- How To Videos
- Youtube Promo / Promotional Video
- Infographics / Statics bundled to create Use case videos
In this article we look at 20 video marketing examples used by content curation tools that are on the spot. Watch these videos to get ideas for marketing your own content curation solution....
One of the biggest disadvantages of content marketing is finding the time to produce quality content. As an online business owner, there are hundreds of other things that you need to take care of. That said, creative content production is the key to business growth. Whether you’re new to blogging or are struggling to keep up with your publishing schedule – content curation can help. When used correctly, content curation helps grow your business by bringing your target audience to your brand. In this post, we’ll go over some things you can do to up your content curation game.
To be successful with your social media marketing efforts you need to provide value on your social accounts. And most of the time, this value comes in the form of shared content – a lot of content. And while your own content should always be at the center of your marketing efforts, you can provide a ton more value when you add great content from other people from your niche to the mix. Often, finding this great content to share is what is eating up most of the time young marketers spend on building their social media audience. Here are 7 tools that can make your content curation a lot more efficient – and effective....
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I once spent a week speaking at three different conferences that focused on one of the favorite themes of events around the world: how to have great ideas. Often it seems that there are only two things the world tells you about ideas: you should have more of them and they should be more creative. We dedicate entire conferences to better ideas and read best-selling books to inspire more of them. Yet over time, the sad truth is that the only thing most of us do better than coming up with ideas is routinely squandering them, with bad or no execution. Why do we fail to execute well on our best ideas so often? More importantly, what would it take to change that pattern?...
Content Discovery Tools Discover, search and find content on the topic of your interest BuzzSumo: great to find upcoming scoops and what's trending on social media AndersPink: perfect to create your own custom newsradar scouring the web on your topicl Google Alerts: real-time notifications on any topic across media types Feedly: the must-have tool to monitor topics and websites...
They’re two sides of the same coin, in that without a stream of discoverable content you have nothing to share and without any publishing tools you have nowhere to put all the great content you have in your back pocket. For that reason, we’re splitting our tool summary right down the middle and offering our top three picks for both content discovery and publishing that content in a way that drives traffic. Before you check them out, you might want to make sure you're up to speed with popular social media and marketing tools like Buffer and Tweetdeck....
Content is king. Create more content. Write more blog posts. That's the story that many content marketing gurus and social media gurus have been preaching for the last few years. It's a story and an idea that has been talked about so frequently that we're now living in a world that is overcome with content. It feels like every topic is being written about. It feels like every acquisition is being analyzed. It feels like it's impossible to keep up with all the great content being created and shared. Which is why now more than ever, there is a real need in the world for people who curate great content....
Many components of content marketing are controllable and predictable. But you know what isn't? Your audience's response. Surprises are the one thing you can count on.
So, what can you do when a piece of content you've created simply doesn't produce the right results?
Based on our experience, there's a lot you can do. In fact, with most content, the post-publishing optimization process can improve an article's performance significantly.
Via Brian Yanish - MarketingHits.com, massimo facchinetti, Mark E. Deschaine, PhD
More and more, marketers and social media managers are looking to technology for content curation tools to help them uncover great content, share it quickly, be more productive, and get detailed analytics surrounding what content works and what doesn’t.
There’s no question that there are plenty of content curation software options for marketers, making it difficult to find the perfect fit. Some of these content curation tools have a focus on the enterprise and some are built for small businesses and startups.
Here’s a look at 16 of the best content curation tools available
Curating other branded content has the power to bring more credibility to our own brands. It also helps us build relationships that can open up new doors, and it means fewer content creation tasks stacked high on our own plates.
But, that doesn’t mean we’re off the hook completely.
Quite the contrary, actually, because we have to select the best of the best. We’re like the librarians and fashion buyers of marketing — we have to find smart, beautiful content others will love.
The pressure that comes with that responsibility is no different than the strategy that goes into our own content creation efforts. And like anything else we do, curating content takes time.
Lucky for us, there are numerous tools and tricks to help. There are plenty of ways to put that newly discovered content into action. And the amplification benefits are widespread.
Ready to build even more value for your audience and your brand? Here are content curation methods to help you do that.
At its core, content curation is like a great editor who brings his unique taste and understanding of his target audience to his selection of the best content for his readers. He provides context for the content so that it’s more than collection of information.
Content curation defined
Content curation chooses the most relevant, highest quality digital information to meet your readers’ needs on a specific subject. It involves a process of assembling, categorizing, commenting and presenting the top content. This digital content can be in one or more formats such as text, blogs, feeds, images, video and presentations. (BTW–Here’s how to make the business case for content curation.)
3 Reasons your content marketing strategy needs content curation
As an integral part of your content marketing strategy, content curation doesn’t push masses of content to your audience. Content curation is a core content marketing element for the following three reasons: - Offering your audience a combination of original and third party content provides a branded context for your work.
- Curating other people’s content positions you and/or your organization as a tastemaker in your field.
- Creating sufficient content is a marketing and business challenge.
At St. Edward’s University in Austin, Texas, Dr. Corinne Weisgerber is teaching a class on social and interactive media. In addition to building a Personal Learning Network of online mentors and experts they can use to supplement their Google searches, her students are required to “curate” the information they gather for projects the same way a museum curator would curate an art exhibit.
“I told them they would need to comb through the resources received through their PLN to discover the significant and relevant, bundle those ideas together, contextualise them for their audience, repackage them and share them through a social media platform,” says Weisgerber. “In essence, I tasked students with creating the ultimate resource on a particular topic and to share it with the world.”
Weisgerber also mentioned that the project has been, without a doubt, one of her most rewarding to grade. In terms of Bloom’s taxonomy of educational objectives, curation covers it all, from lower to higher order thinking skills: labeling, naming, listing, organising, applying, judging, evaluating, analysing, synthesising—the list goes on.
A great way to publish more content, without actually creating more, is to recycle the content you already have and that of other credible sources in your industry.
The list of content curation tools below will help you save money, time and effort by recycling the best content available.
Not only will they help you engineer a content recycling system, they will also help you avoid plagiarism in the process....
Having recently successfully managed a social media program for a client in which 99 percent of the content published was curated, I can speak firsthand as to the power of content curation to empower a social media strategy. Content is the currency of social media, but that doesn’t necessarily mean that the burden of all content creation falls on you! The beautiful thing is that there is an almost unlimited treasure trove of content that is still waiting to be searched for, discovered, and reused.
I’ve been writing about content curation for a few years, so I wanted to take the opportunity here to outline what I think are the best practices you should be following in your content curation....
Fortunately, content marketers don’t have to do it all themselves. Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: - Weekly “best of” compilations (example: V3*Broadsuite blog) - Expert summary compilations (example: Soulati Media) - Expert interview roundups (example: iDigic) What’s more, the work of discovering and saving curation-worthy content—and in some cases, even displaying and sharing it—doesn’t have to be (entirely at least) a manual effort. The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. Curated content can’t replace your own original creation, of course, but it can certainly supplement your efforts while still engaging your readers, viewers, and followers....
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Learn how to get in on content curation for your WordPress website using the popular autoblogging WordPress plugin WP RSS Aggregator. It's a novel way to curate.