If you were to ask me what’s the best way to showcase your creativity, then I would definitely say that it is in designing a website.
Marty Note
I love the "behind the scenes" honesty and accuracy of this Smashing Magazine post. Smashing Magazine is a trusted source for me and this post is true to my experience of creating hundreds of websites and helping Curagami.com clients to create thousands more.
The article I was looking for was how to design for constant change, for the smaller iterations we take now. If you now of a post like that please share. If I can't find it after more searching I will just write it since it feels like content marketing and web design have changed.
Content marketing is about QDF now (discussed recently here: http://www.curagami.com/featured/how-quality-deserves-freshness-changes-content-marketing/
If you have insight or resources that help explain how to design a web environment for maximum flexibility and an ease with the constant change we labor within these days please share. Thanks, Marty