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The Committed Sardine
Even though multiple laboratory studies have shown that multitasking worsens performance, media multitasking is still becoming increasingly popular. Dr. Wang and colleagues set out to find out why.
“There’s this myth among some people that multitasking makes them more productive,” Zheng Wang, lead author of the study and assistant professor of communication at Ohio State University, said in a release. “But they seem to be misperceiving the positive feelings they get from multitasking. They are not being more productive – they just feel more emotionally satisfied from their work.”
