Psychology of Media & Technology
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Psychology of Media & Technology
Psychology
The science behind media behaviors
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Rescooped by Dr. Pamela Rutledge from Transmedia: Storytelling for the Digital Age
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It’s the Best of Times and Worst of Times for Storytelling

It’s the Best of Times and Worst of Times for Storytelling | Psychology of Media & Technology | Scoop.it
From mediashift.org - August 15, 2015 11:19 AM

Via The Digital Rocking Chair
Dr. Pamela Rutledge's insight:

The trouble with companies watching the world disrupt their business models is that it's hard for them to quit panicking long enough to raise their vision to reconceptualize how they can satisfy the market's core needs. (I'm not suggesting that this is EASY, btw, just necessary.) Think Kodak.  People don't want a better magazine any more than they wanted better film cameras.  www.audiencepsych.com 

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The Digital Rocking Chair's curator insight, August 13, 2015 4:38 AM


ReadThisThing:  "Podcasts are blowing up, great stories are reaching more people than ever, people are paying for content, and the modern web is giving the world a better platform to tell stories than the world has ever seen."
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Rescooped by Dr. Pamela Rutledge from Transmedia: Storytelling for the Digital Age
Scoop.it!

SXSWi Report: Liquid Journalism and Dynamic Storytelling Emerge in 2013

SXSWi Report: Liquid Journalism and Dynamic Storytelling Emerge in 2013 | Psychology of Media & Technology | Scoop.it
From waggeneredstrom.com - March 29, 2013 2:16 AM

Eddie Rehfeldt:  "Breaking News: the search for a better narrative format for the internet is now available. Ben Decker once said “the internet is not just another TV pipe” and this was made apparent at SXSWi in Austin last week."


Via The Digital Rocking Chair
Dr. Pamela Rutledge's insight:
The lines at SxSW definitely tell the story: this isn't just the year of the story, it's the decade of coordinated, additive and interactive storytelling across multiple media channels for everything from entertainment and branding to education and journalism. It all starts with the story.
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Cultureel Persbureau's curator insight, March 24, 2013 8:38 AM

Uiteindelijk gaat het om welk verhaal je op welke manier vertelt. Als journalist kun je je beperklen tot iets meeslepends op papier, maar nu de techniek het steeds makkelijker maakt om andere dingen aan je geschreven verhaal toe te voegen, neemt het aantal mogelijkheden om, je publiek aan je te binden alleen maar toe. Nu nog de juiste methode vinden.
cyneth's curator insight, April 2, 2013 7:47 PM

Create compelling content for multiple devices, immersive web-based experiences from data driven stories (infographics on visual video steroids) to interactive tablet documentaries. Eddie Rehfeldts report from SXSW - "There are mind-bending interactive story approaches available right now."
Yael BOUBLIL's curator insight, April 7, 2013 5:08 PM

Apprendre à raconter avec les spécificités du transmédia ...
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