Even if a school does everything right, only a small number of people in a community may hear about it. Administrators and educators are slowly coming around to accept that schools, too, require marketing and public relations. Although resistance to the idea of some type of promotional effort is necessary, it is still an abstraction and a source of much confusion. However, the following 10 simple steps will help you get your school’s promotional efforts off to a good start: Create a positive fir

Via Tom D'Amico (@TDOttawa)