Transmedia: Storytelling for the Digital Age

Sarah Atkinson & Helen W. Kennedy:  "There is a growing trend toward cinema-as-event – where film screenings are augmented by synchronous live performance, site-specific locations, technological interventions, social media engagement, and all manner of simultaneous interaction including singing, dancing, eating, drinking, even smelling" ...

Adam Clare:  "Want to design your own escape games? Here are tips on how to make your room escape game more fun and engaging. Including trends in real room escape games."

Simon Jenkins:  "However well-connected it makes us, cyberspace is lonely. That’s why, more and more, we are looking for live experiences" ...

Ethan Anderton:  "With movie theater attendance falling last year so much that the box office hit the lowest number seen by the industry in 20 years, surely audiences need something to make their experience a little more memorable and worth the price of admission."

Simon Jenkins:  "The internet's tyranny is crumbling as we seek an antidote everywhere from galleries to Glastonbury. I find it all hugely reassuring" ...

Jessica Plautz:  "Movie lovers will get a chance to experience a cult classic firsthand in London this summer. A local theater and events company will create an immersive movie screening of Back to the Future in July and August."

Jeffrey Marlow:  "Invisible Cities may be thematically timeless, but it represents the leading edge of operatic innovation – a bold effort to create individualized experiences within the context of a communal performance."

How to "completely immerse your audience into the world of the movie" ...

Josh Constine:  "There is a battle raging for curated social media supremacy. When big things happen, each of these apps wants to be where you see the best of and behind the scenes."

Meredith Mattlin:  "For years, Misha Collins has curated a list of tasks ranging from imaginative to absurd, allowing people to compete in an international competition that could bring them anywhere from a water park to a particle accelerator."

Lauren Wissot:  "Part conference, part festival – and packed with live events, workshops, parties, and even a “Tech Playground” – FilmGate Interactive uniquely combines cutting edge storytelling with a laidback Miami Beach vibe."

Vanessa Thorpe:  "Theme parks and heritage attractions join the booming new market for immersive theatre"

Robert Pratten:  "Transmedia storytellers will often include live events and real world actions in their experiences. As a company that wants to blur the boundary between fiction and reality, we  [Transmedia Storyteller] spend a lot of time thinking how creators should tackle this."

Paula Bernstein:  "When we think of immersive storytelling, Delorean time machines and grownups dressed as Teenage Mutant Ninja Turtles don't usually come to mind. But that's the case with New York-based BBQ Films" ...

Transmedia marketing or party planning with social media?  Either way, this is a useful article :)