This is my new must read for everyone. Lassiter's insights about computer graphics (CG) transcend his industry. They offer guidance for UX and web designers (any designer really) and businesses alike. His comments on storytelling and emotion connection are the key to success in design and business. I will be quoting this article for years to come.
Caitlin Roper: "With tens of thousands of printed parts, millions of hours of work, and billions of pixels invested, the project represents unparalleled innovation in handmade storytelling—and a new future for a 100-year-old art form" ...
Susan Karlin: "Long before ParaNorman’s protagonist could start battling zombies, Laika’s Brian McLean and his 40-member team had to tame a new stop-motion technology process. McLean talks about the bloody road to the film’s bleeding-edge character design."
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Tecnología y la evolución del Storytelling
Via the Digital Rocking Chair
This is my new must read for everyone. Lassiter's insights about computer graphics (CG) transcend his industry. They offer guidance for UX and web designers (any designer really) and businesses alike. His comments on storytelling and emotion connection are the key to success in design and business. I will be quoting this article for years to come.
I would absolutely recommend this to everyone.